🌐
simpli.fi 200
🔒 SSL Valid
✨ About this site
This platform provides programmatic advertising and marketing solutions, helping businesses connect digital intent with real-world consumer movement. Established in 2011, it is a well-known specialist service utilized by media buyers and advertisers. The name is a playful phonetic misspelling of the English word 'simplify,' suggesting an aim to make complex advertising processes easier.
📊 What the data says
Registered in 2011, this site runs on a stack featuring Cloudflare, WordPress, Next.js, and React. It maintains a valid SSL certificate until January 2027 and utilizes HSTS and X-Frame-Options security headers. Current performance scores are 30 on mobile and 57 on desktop, with the site returning a 200 HTTP status.
HTTP Status A three-digit code showing if the site loaded successfully (200), redirects (301/302), or has errors (4xx/5xx).Read more →
200
SSL Expires When the SSL certificate expires. An expired certificate causes browser security warnings.Read more →
in 76d
Domain Expires When the domain registration expires. If not renewed, the domain becomes available to others.Read more →
in 868d
Hosting The company and location where this website's server is physically located.Read more →
Unknown
Security Score based on key HTTP security headers: HSTS, Content-Security-Policy, and X-Frame-Options.Read more →
2/3
IP Address The numerical address of the server hosting this website. Reveals location, provider, and network.Read more →
141.193.213.30
Performance Lighthouse performance score from Google PageSpeed Insights (0–100). Measures real-world loading speed, interactivity and visual stability.
30
mob
Uptime
100%
Performance Lighthouse performance score from Google PageSpeed Insights (0–100). Measures real-world loading speed, interactivity and visual stability. 30
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Mobile
Score
Accessibility
Best Practices
SEO
LCP
10.54s
CLS
0.126
FCP
3.35s
TTFB
0.02s
TBT
1,852ms
SI
7.36s
Desktop
Score
Accessibility
Best Practices
SEO
LCP
0.92s
CLS
0.270
FCP
0.48s
TTFB
0.02s
TBT
800ms
SI
1.35s
Checked: 2026-10-27 04:05:33.121184 · View on PageSpeed
Tech Stack Technologies detected on this website: CMS, frameworks, libraries, CDN, and analytics tools. 4
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🌐 CDN
Cloudflare
📝 CMS
WordPress
⚙️ Framework
Next.js
⚡ JS Framework
React
CMS Details WordPress
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☁️ WP Hosting
WP Engine
Screenshot
Processing...
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⏳
Screenshot is being captured...
DNS Records DNS translates domain names to IP addresses. Records control where the site, email, and services are directed.Read more →
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| A (IPv4) | 141.193.213.30 |
| NS | dns5.simpli.fidns6.simpli.fidns1.simpli.fidns2.simpli.fidns3.simpli.fidns4.simpli.fi |
| MX | 10 alt3.aspmx.l.google.com10 alt4.aspmx.l.google.com1 aspmx.l.google.com5 alt1.aspmx.l.google.com5 alt2.aspmx.l.google.com |
| TXT (37) |
Services configured via TXT:
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+8 other TXT record(s)
Show all TXT recordscreatopy-domain-verification=e07348b1-2489-4ede-801f-2502c5dfed13 _u3dc6kh0p068wqy188pu0zcbf93zctc miro-verification=0167923452c102b39f5f13e1af467525bf94a01f liveramp-site-verification=jK_Z4HRQMUNQsg0nwxvl_n0bV8yBjh9R6nRQ44Vsme0 reachdesk-verification=AcmBTBCpsDkyGA0F6zVolG2GZVkAIwhi0h2ylXrzwyMRZXcZsGDVrC9yfBOC9GRE make-domain-verification=ea564988-8fbd-4d50-9193-e67d9a635266 postman-domain-verification=b7fb2c340c200811fd282eda4b53ba5f43b64082cff51bee2bb7080454f64251385f9bbb183c379a2ba29d556299ffec4a1c3240c8e99fd79c385ea21ae89a22 slack-domain-verification=yCv5hWeXdV6WtPctn8gMe0WxjBx6fLF2w8PYx4gr jamf-site-verification=d09WAmjW8Fv9dqTn5fPaTQ docker-verification=bf881b68-5340-443e-86f5-7d3d5d64dfc8 google-site-verification=I5vGmyPa-_TVs75TlFRcc7xgkGcOyekqlbuzjGJUcLE atlassian-sending-domain-verification=bae63208-ddcf-4687-8040-8d62571ffa00 google-site-verification=ALzZTSyy7Cs_tcebzepzRPTC0N6hjwZB08XoX8R4hhI docusign=16e5d26b-1579-4b46-a8b3-655102a5bc1e google-site-verification=PqiSYSIlY0CO0vegXA59Fsb3dqaII2BCZcnW7mtduZ8 adobe-idp-site-verification=d09d2859d3b114c3c0bac5503f70b062058ee3e7f0bc20d3eb456b9cf5459e51 MS=ms87473197 google-site-verification=yS6MJfIAYkeL_LFtqenI1UcPmJKjKWSjl4M7UARtDkU creatopy-domain-verification=84e4ebdc-1261-4e87-8612-fa8c80cd28c2 anthropic-domain-verification-y82myg=220FtQbGRiYvz7aig0fpuO2hQ wiz-domain-verification=00a560409ccd118cc105da657b4f136b7b1c3843a15e9ff4161db91f5bcf3cd6 hubspot-domain-verification=ZTc5YTlkNDItMTQ3YS00MmJlLTgyYmQtZTQ4YTc4ODYyNTVi apple-domain-verification=awZHO3ZstgGUNVwi google-site-verification=Na5zOCy47L-eMKN6YEWwpfzHKlZW8M8d_5259Cj6Zqg cursor-domain-verification-gjdea5=N1iuPDPGR5DE5ofuE0mqUsr7Q 00DA0000000I8Lu=1TBVb000000001d openai-domain-verification=dv-gv3gD71Bcccqw82HyKvwI9zT have-i-been-pwned-verification=9f04eb3f224840679cfbf3fcdb452572 bw=IOe97UwQ6ByqNZxnXGBLR9EDHJ4lXZTkDLYpnrOeVQ7b onetrust-domain-verification=f93f0d0d2cfb4a25b85dc3b9f905cb58 google-site-verification=zp0Kl27isBCn5nTZ2jw4PLNnxxxdejKtalbf78udcEI v=spf1 include:_u.simpli.fi._spf.dmarcla.com include:mail.zendesk.com ~all zapier-domain-verification-challenge=d4561bf1-b081-4a16-8d7b-fe1f3504282c jetbrains-domain-verification=df8pazcz8r5x40gmdha5aj06p atlassian-domain-verification=XnZdmxW944IVnI/XmKjBQMZ513ysPDbqgZ/kOAo/+3xRZrrUPPpXlSACdHqKlgR8 google-site-verification=tdLBKZUl2ebpDO4rNKbQmSeZSF5okXnEK-zzez3i7y8 google-site-verification=ReNRWxv0stOfG_tJfy0VasBd0KiDAxgXIYyGg_KSZOs |
WHOIS / RDAP Public registration data: who registered the domain, when, and when it expires.Read more →
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| Registrar | N/A |
| Registered | 2011-03-08 |
| Expires | 2029-03-15 (in 868 days) |
| Last Updated | 2024-04-17 |
| Status | active |
SSL Certificate Encrypts the connection between browsers and this website. Valid SSL = HTTPS works.Read more → Valid
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| Subject (CN) | simpli.fi |
| Issuer | Let's Encrypt |
| Valid From | 2026-10-15 |
| Valid Until | 2027-01-13 (76 days left) |
| SANs (1) | simpli.fi |
HTTP Headers Metadata sent by the server: reveals software, caching rules, and security configuration.Read more →
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| Status | 200 |
| Server | cloudflare |
| Content-Type | text/html; charset=utf-8 |
| Final URL | https://simpli.fi/ |
| x-powered-by | WP Engine Headless Platform |
| strict-transport-security | max-age=63072000 |
| x-frame-options | deny |
| x-content-type-options | nosniff |
| cache-control | s-maxage=3, stale-while-revalidate=31535997 |
| cf-ray | a51bcf2d080fc99d-IAD |
Security headers HTTP headers that protect visitors from attacks. HSTS forces HTTPS, CSP controls resource loading, X-Frame-Options prevents clickjacking.Read more →
Hosting Physical infrastructure: where the server is, who operates it, and what network it belongs to.Read more →
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| IP Address | 141.193.213.30 |
| Provider | Unknown |
| Organization | N/A |
| ASN | N/A |
| Location | N/A |
Security Score
C (4/7)
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Sitemap & Robots
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Open to search engines
This site's robots.txt lets crawlers access its main content. Search engines can index it normally.
Areas hidden from crawlers:
Other paths
2
Show raw disallow rules (2)
/press_room/
/cgi-bin/
| Sitemap | Found 7 sitemaps (index) pages |
| Last modified | 2026-10-27T16:15:43+00:00 |
Social & Meta Tags
Complete
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| Title | Real-World Media Platform | Programmatic DSP | Simpli.fi |
| Description | Connect digital intent with real-world movement using Simpli.fi's programmatic advertising platform. Activate CTV, display, paid social, geo-fencing, and omnichannel campaigns that drive measurable business outcomes. |
| OG Title | Real-World Media Platform | Programmatic DSP | Simpli.fi |
| OG Description | Connect digital intent with real-world movement using Simpli.fi's programmatic advertising platform. Activate CTV, display, paid social, geo-fencing, and omnichannel campaigns that drive measurable business outcomes. |
| OG Image | https://bpsimplifife.wpengine.com/wp-content/uploads/2023/02/v1b_1200x675-Black-scaled.jpg |
| OG Site Name | Programmatic DSP & Advertising Automation Platform | Simpli.fi |
| Twitter Card | summary_large_image |
| Canonical URL | https://simpli.fi/ |
Mail Security Email authentication records (SPF & DMARC) that prevent spoofing and phishing from this domain.Read more →
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| SPF | ✓ Present v=spf1 include:_u.simpli.fi._spf.dmarcla.com include:mail.zendesk.com ~all |
| DMARC | ✓ Present v=DMARC1; p=reject; rua=mailto:[email protected]; ruf=mailto:[email protected]; sp=none; fo=0:1:d:s; |
| MX Records | 10 → alt3.aspmx.l.google.com 10 → alt4.aspmx.l.google.com 1 → aspmx.l.google.com 5 → alt1.aspmx.l.google.com 5 → alt2.aspmx.l.google.com |
Other TLDs Other top-level domain variants of this domain name and their availability. 21 active 1 for sale 1 available
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Uptime Monitor
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| Current Status | 🟢 Online |
| HTTP Status | 200 |
| Response Time | 97ms |
| Last Checked | 2026-10-28 17:30:23.524549 |
| Uptime (30d) | 100% |
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